Cameron House has launched a groundbreaking sustainable sood milling initiative at its luxury resort on Loch Lomond, marking a new chapter in eco-conscious hospitality. The program transforms fallen or felled trees from the estate into usable materials such as boards, posts, and handcrafted furniture, reinforcing the resort's circular approach to resource management.

By repurposing native timbers like oak, larch, and beech, Cameron House not only reduces waste but also enriches the guest experience through nature-inspired design and wildlife-friendly installations, including bird boxes and bee habitats. The initiative forms part of a broader sustainability strategy that includes replanting three trees for every one removed and collaborating with local partners to promote biodiversity.

The Sustainable Wood Milling initiative strengthens Cameron House's position as a leader in sustainable luxury tourism. By combining craftsmanship, ecological stewardship, and local collaboration, the resort demonstrates how environmental responsibility can elevate brand identity and guest engagement. This model underscores a growing industry trend: aligning high-end hospitality with measurable sustainability outcomes.