TAMPA, Fla. - Forte Opening Solutions announced a new business structure designed to strengthen its customer-centric strategy, drive operational agility, and enhance accountability across its operations in the United States and Canada.
The major commercial architectural door manufacturer has created four distinct business units aligned with its core markets, which it says will strengthen its ability to focus on the unique customer demands of each one.
"This structure empowers our leaders to make decisions closer to the customer, move faster, and tailor our strategies to the unique needs of each market we serve," said Graham Thayer, CEO. "It marks an important milestone in our evolution and positions Forte for sustainable, profitable growth."
Business units and leadership appointments
* U.S. Door Business Unit: Focused on commercial wood doors for the U.S. market, this business will be led by Wes Co, who joins Forte as general manager and chief commercial officer. With more than 20 years of experience in commercial operations and building materials leadership, Co has a proven track record of driving growth, strengthening customer relationships, and delivering operational excellence, the company says.
* Canada Door Business Unit: Focused on commercial wood doors for the Canadian market, this business will be led by Eric Marceau, general manager. Marceau previously served as interim plant manager for Forte's St. Éphrem, Quebec door facility. With 25 years of experience in the building materials industry, Marceau has successfully led commercial and operational teams to consistently deliver quality, reliability, and customer satisfaction, the company adds.
* Components Business Unit: Focused on residential and commercial doorskins, cores, and hardwood/plywood components serving both U.S. and Canadian markets, this business will be led by Richard Moore, general manager and chief operating officer. Moore previously served as vice president of Operations for Forte Opening Solutions. With more than 30 years of manufacturing and operational leadership, Moore brings deep expertise in quality, safety, supply chain, and continuous improvement, driving consistency and reliability across Forte's production network, the company notes.
* Quick Ship Business Unit: Focused on fast-turn commercial wood and metal door solutions, the USA Wood Door quick ship business will continue to be led by John Amonett, general manager. Amonett joined USA Wood Door in 2022 and has more than 25 years of experience in finance, operations, and general management within the building materials and industrial sectors. The company said Amonett brings a strong background in driving growth, improving efficiency, and delivering customer-focused solutions.
"This realignment reinforces our commitment to being easy to do business with, delivering reliability and excellence at every touchpoint," Thayer added.
Headquartered in Tampa, Florida and previously known as Masonite Architectural, Forte Opening Solutions' brands include Marshfield DoorSystems, Algoma Hardwoods, Mohawk Doors, Baillargeon, and Harring. The company is currently ranked #16 on the FDMC 300, a list of the largest wood products manufacturers in North America.